01 · The Catalyst
From molecules to markets.
Most growth leads learned marketing. I learned reaction kinetics. A doctorate in chemistry and a decade of teaching taught me the same thing every great community proves: growth is never magic. It is the right elements, the right conditions, and a catalyst that lowers the barrier for everyone else.
That mindset scaled 2.5M+ users across Web3 products, grew a community from 250 to 30,000 members at 30%+ engagement, and delivered top regional rankings on budgets 30 to 100 times smaller than competitors.
Today I direct product growth for Aurum Foundation in Indonesia and run ARGPT Trader Club, my own trading community that grew to 20,000 members organically in its first 30 days.
2.5M+Users scaled
30KCommunity, from 250
30%+Daily engagement
7+ yrsWeb3 · BD · Growth